• clientcurve-marketing
    Marketing In-sourcing Vs Outsourcing

    Strategic In-sourcing Vs Outsourcing of the Sales and Marketing activities: Generally, marketers are proficient in managing the in – house marketing systems on a regular basis. The skills that are required to prepare daily reports and analysis are unique and demanding than the ones that simply require the assessment of the database information and take…

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  • LeadNurturing
    Lead Nurturing: Should You Automate It 100%?

    I was inspired to write this post when a reader asked this very question, “Do you use 100% automation for your lead nurturing?” Off the bat, my answer was an immediate “no”. But it got me thinking; what all manual interventions can better your lead nurturing program? Lead nurturing can help nudge your inquiries to…

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  • marketing-funnel
    Tips to Improve Your Lead Generation and Conversion Results

    It’s a new year, and you’re likely kicking off marketing and lead generation programs to drive more new leads for 2015. Most new leads go nowhere. Why? Often, it’s because Sales and Marketing have not agreed on a true lead definition and have not created a joint process for finding who’s ready to buy and…

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  • list-building
    Top Seven Digital Ways To Build Email List

    Top Seven Digital Ways To Build Email List: If your business has an online presence then the opportunity exists to build a very effective email marketing list. A targeted email list allows you to constantly nurture prospects by providing them with information and offers in order to eventually turn then into a revenue producing conversion….

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  • who_we_are
    Tips for Building a Powerful Brand Identity for your Small Business

    starting a business can be one of the most exciting and empowering moves you’ll ever make and absolutely doable, even in today’s highly competitive marketplace. It takes more than a great idea to sustain a business, though. To be successful, you’ll need to first focus on building a powerful brand identity. Here are some tips…

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  • Digital Marketing Solutions
    Organic vs. Paid: Which Is The Best Fit For B2B Marketers?

    ClientCurve Marketing Solutions | SEO vs. PPC: Which Is the Best Fit for Your Business? The success of any online enterprise is measured by how much traffic is directed to that particular website. The key is to draw people to your website, the shop window for your business, and give them enough reason to convert…

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  • B2B Display Advertising
    Can Display Advertising & Re-targeting Works for B2B Marketers?

    When it comes to marketing, display advertising has traditionally been seen as somewhat of a ‘Marketing’ tool – a way for businesses to heighten general brand awareness, or to promote special offers, products or services to a fairly broad audience. In recent years, however, display advertising has become a very effective and powerful mechanism thanks…

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  • ClientCurve-Marketing
    5 Reasons to Use PPC Ads for Local Marketing

    Getting your website to appear in organic search engine results is one of the most important web marketing strategies. But don’t forget about search engine advertising, too. Pay-per-click ads are among the quickest ways to drive website traffic to generate more leads and sales. In this article, I’ll address five reasons to include search engine…

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  • blogging_tips
    Top Blogging Trends to Watch for 2014

    Blogging is now one of the top content marketing strategies for B2B marketers. According to research, 76% of B2B marketers are now using blogs – up 11 percentage points from two years ago. While 62% of the survey’s respondents think their blogs are effective, an amazing 79% of best-in-class* B2B marketers rank blogging as their…

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